Accountable Care Organization (ACO)


With payer organizations focusing more on enabling better care coordination and addressing the complete continuum of care as a result of the shift to the accountable model of care, payers need robust solutions in place to actively reach and engage their patients. Virtusa helps organizations prepare for the asks of the accountable care organization by building the processes and capabilities that enable increased awareness through patient engagement activities, improving the flow of best quality information for preventive care, etc.

Virtusa’s patient/member reach offerings

Our solution leverages both the Adobe® Digital Marketing Suite and Virtusa’s ECM framework and capabilities to measure, analyze and optimize consumers’ digital interactions across multiple channels and devices. Consumers benefit from highly personalized and highly educational health insurance e-content and sales portals which engage and follow up with them based on individual health needs. Virtusa’s patient/member reach offerings will allow healthcare payers to present consumers with personalized plan selections and ongoing information dialogue that cater to their specific needs, in turn reducing costs and increasing member

Our solutions focus on:

  • Engagement. Marketing, enrollment, registration, PHRs, assessments, decision support, coaching, games.
  • Service. Scheduling, access, care plans, PHI tracking, medication management and refills, remote monitoring, alerts, reminders.
  • Support. Coaching, alerts, reminders, education, communities, focus groups, lifestyle device integration.